Elements of Brands in Three Greatest-of-All-Time Movies As opposed to last week’s analysis of stories in three greatest-of-all-time movies, this week’s post covers elements of branding: first identifying three brands within the greatest-of-all-time movies, and then describing three popular brands in the marketplace. Unlike the elements of storytelling, which include a central character’s a point of view as an emotional vantage point for the audience, the character or construct representing a brand must maintain a significant amount of distance. This distance is necessary for a construct larger than the character—the brand—to be discussed. Furthermore, as proposed by Stephen Menick (2011),…