Project: K-12 School Brochure

Client: Wells Enterprises, Inc.

Challenge: Create a fun, Blue Bunny branded brochure that targets schools with kindergarten through high school students.

Solution: The look and feel of a notebook, including a wire-O effect and swash doodles in the margin space, as well as cover models interacting with Blue Bunny product, provide a connection between school-aged consumers and the brand. Positive feedback from the sales team and customers solidified this design as an on-going architecture for Blue Bunny product brochures targeting schools.